Check out Adam Berg’s “Carousel”
This is a few days old, so all apologies if your email box has been already bombarded by links to this video. But if you haven’t yet viewed it, strap yourself in tight for 2 minutes and 19 seconds of awesome.
Technically it’s an advertisement for Phillips new “Cinema TV” with a 21:9 aspect ratio, but since I don’t have the expendable income to afford the product, all this really sells me on is watching “The Dark Knight” again. (A friend of mine described this as “The Dark Knight meets the opening of Watchmen”, which seems like just about as perfect a description as one could make.) Some more info about the production:
“Since the televisions 21:9 frame lends itself so readily to film, our friends at Tribal DDB, Amsterdam commissioned us to create a piece of filmed content that could hold its own with Hollywood’s best. Director Adam Berg responded with an idea for an epic frozen moment cops and robbers shootout sequence that included clowns, explosions, a decimated hospital, and plenty of broken glass and bullet casings.
This epic film is the centerpiece of the project. On its own, it clocks in at a (totally coincidental) two minutes and 19 seconds, but Berg conceived it to work as an endless loop.”
Phillips has also released a making-of video if you get a peak behind the curtain.
About Rick Mosely Rick is the editor for TSB magazine.