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All posts tagged "directives"

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    The Take Away Part 2: “I’ll Be Right Back”

    img Posted January 7, 2009

    One of our reader’s Puppet Master actually sent this article to me a couple of days before I wrote yesterday’s The Takeaway article. I hadn’t read his article yet ...

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    The Take Away

    img Posted January 5, 2009

    Buying Temperature and Attraction One of the greatest most effective sales techniques throughout history has been “the takeaway.” The Takeaway occurs when the object yo ...